Innovation Lab

creative words

Welcome to Creative Words’ Innovation Lab, where the future of linguistic technology and AI meets the brilliance of human creativity. 

At our core, we believe in pushing the boundaries of what’s possible, leveraging our language expertise to blend cutting-edge technology with a deep understanding of human communication.

Our Projects


We specialize in transforming ideas into reality. Our portfolio showcases our projects in diverse areas:


Seamless App Localization: Integrating with customers’ tools for effortless app localization.

Custom AI Solutions: Spearheading research and development for tailored AI technologies.

Workflow Automation: Streamlining processes for efficiency and accuracy.

Automated Transcription and Subtitling: Harnessing AI for high-quality transcription and subtitling.

AI-Supported Language Model Localization: Localizing language models with advanced AI support.

Our Team


Marta, our Innovation Manager, leads our team with a forward-looking vision. Thomas, the Workflow Automation Engineer, excels in implementing generative AI for personalized solutions. Marco and Serena, our AI Language Specialists, and Marina, the Solutions Architect, together bring a wealth of knowledge and innovation.

innovation lab marta
Marta Castello 
Innovation Manager
innovation lab thomas
Thomas Snella
Automation Engineer
innovation lab marco
Marco Russo 
AI Language
innovation lab serena
Serena Sparviero
AI Language
innovation lab marina
Marina Liuzzi
Solutions Architect

Our Approach


Client Consultancy: We listen and understand your unique AI implementation needs.

Cross-Functional Collaboration: Our team works in harmony to bring diverse perspectives.

Open Ideation and Prototype Testing: We believe in experimenting and learning through continuous iteration.

Result Sharing and Production: Our process ensures that the end-product meets and exceeds expectations.

Continuous Learning and Improvement: We’re committed to evolving with the ever-changing tech landscape.

Ethical and Conscious AI Use

innovation lab certification human approved

We are committed to ethical use of AI. We’re proud to pioneer the “Human-Approved Certification” in the language industry, ensuring that our AI solutions are not only innovative but also socially responsible and human-centric. This certification underscores our dedication to AI that complements human skills, fostering a collaborative future between humans and technology.

Let’s Innovate Together


Got an idea? Want to revolutionize the way we interact with language and AI? Get in touch today and let’s bring your vision to life. At Creative Words’ Innovation Lab, we’re not just building technology; we’re crafting the future of human and AI collaboration.

Request information


    Creative Words, servizi di traduzione, Genova