Transcreation is a specialised branch of translation that requires both marketing and translation skills. It involves taking the desired cultural reaction to a campaign, and much more!
Machine translation can help increase productivity and manage million of words in quite a short amount of time. When combined with a human proof reader, it’s an excellent technology for translation.
An essential step to ensure that the translated or localised content will still be effective and culturally relevant when launched in a new market.
The road to professional expertise is windy and endless. But it can lead to unexpected proficiency and countless positive sides.
Making your business known abroad is important indeed. But even more important is doing it the right way.
How is it possible a for messy, systematically late and constantly undecided person to become a Project Manager? Well, this is how, and the result is way better than you think.
A day in the life of a Project Manager: challenges, best practices and tips to streamline daily work routines through a motivational musical journey.
Transcreation is essential for marketing campaigns: in some cases, a "simple" translation is not sufficient to reach your target and you need an extra effort to have your content properly localized.
Can machine translation be an opportunity? Beyond all prejudices, we are strongly persuaded it can. Check out why here!
Last week I attended a meeting on Project Management: here's what I've learnt.
"If you talk to a man in a language he understands, that goes to his head. If you talk to him in his language, that goes to his heart."
Every day we strive to provide services that contribute to eliminating the language barriers all over the world. Find out how.
Creative Words value networking and continuous learning. This is why deeply engaged in the main industry associations.
In a fully globalized world, translation and localization is a must if you want to increase product awareness and increase sales. Let's see how we can help.
ZENA COWORKING @ CREATIVE WORDS
Are you looking for a place where you can share your experience, find new contacts, or you simply need a desk to work? You are in the right place!
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